SEO Services

Search Engine Optimization and Marketing (SEO & SEM): SEM

Let State Tech help you reach a higher level in your business where your site can produce organic traffic without having to spend hundreds of dollars in marketing and advertising.

Search Engine Optimization, Strategy, and Marketing Combined with SEM web-based software #seo

In order for your search engine marketing campaign to be successful, you will need a company that is experienced and specialized in all aspects of search engine marketing.

Most companies focus on performing a quick and dirty search engine optimization. Those companies typically edit your pages and add baseless keywords and descriptions to your pages’ Title and Meta Descriptions without any consideration to the relevancy of those keywords to the corresponding pages.

Sloppy search engine optimization not only does not produce results, but it may also cause an adverse effect and negative results. Google’s engine is smart enough to recognize and ignore sloppy site content and optimization.

SEO PROCESS THAT DRIVES GREAT RESULTS

State Tech provides affordable SEO services to small and medium-sized companies. Drive more website traffic to your business to generate more leads. 

Initial Website Audit 

  • In-depth Site Analysis
  • Content Duplicacy Check
  • Initial Backlinks analysis
  • Initial Backlinks analysis
  • Competition Analysis

On-Page Optimization

  • Title & Meta Tags Optimization
  • Content Optimization
  • Website Content Writing
  • HTML Code Cleanup & Optimization
  • Internal Link Structuring & Optimization

Content Marketing

  • Blog Writing
  • Informational Content Writing & Sharing
  • Press Release Writing & Distribution
  • Press Release Social Bookmarking
  • Guest Blog
  • Posting

Local Search Optimization

  • NAP Syndication & Citation Building
  • Google + Local & Bing Local Listing
  • Updating Pages & Schema Integration
  • Classified Submissions

Social Media Marketing

  • Facebook Page Promotion
  • Twitter Account Page Promotion
  • Google Plus Page Promotion
  • Social Bookmarking

Video Marketing

  • Youtube Channel Creation
  • Video / PPT Creation + Distribution
  • Example Videos

State Tech’s Search Engine Marketing Process:

Step 1. Keyword Research, Reporting, and Selection

State Tech Includes:
– Market landscape research and reporting
– Competitive research and reporting
– Broad and targeted keyword research and reporting
– Competitive keyword research and reporting
– Keyword selection

Step 2. Site Structure, Navigation and Content Research )

State Tech Includes:
– Site structure, navigation, and content optimization evaluation
– Recommend and implement optimized site structure, navigation, and content

Step 3. Related Content Creation and Copywriting

State Tech Includes:
– Keyword selection
– Content creation and copywriting

Step 4. Search Engine Optimization Implementation

State Tech Includes:
– Test site for optimization and search engine indexing issues
– Fix site for optimization and search engine indexing issues
– Implement URL friendly pages (requires site, CMS, and server support)
– Update Titles, Meta, Heading and Image ALT Tags
Google Webmaster Tool Registration, run site evaluation
– Bing Webmaster Tool Registration, run site evaluation

Step 5. Competitive, Directory and Backward Link Research and Building

State Tech Includes:
– Research your competitor’s position, included directories and backward links
– Build related links (with impact) using search engines’ approved and recommended methods

Step 6. Directory Submission

State Tech Includes:
– Submit your site to general and targeted directories in your business category/industry

Step 7. Social Media

State Tech Includes:
– Establish your company’s profile/pages in top social media sites such as:

  • Facebook
  • Linked-In
  • Twitter
  • YouTube
  • Google Places
  • Bing Local
  • Yelp
  • Citysearch
  • Instagram 

– Create effective and targeted marketing content to capture and engage targeted users/clients.

– Continuously post relevant content and engage with your users

Step 8. Monthly Results Analysis and Marketing Adjustments

State Tech Includes:
– 5 hours of marketing consultation
– Review analytics, business impact and traffic impacts from the above marketing traffic from:

  • Search engines – keyword referrals
  • Directory and other referral sites
  • Press Releases
  • Social Media

– Adjust the above optimizations and marketing to improve traffic or business impacts

Proven Methods that are Acceptable and Legal

State Tech’s intelligent marketing methods are proven to provide the best results for your business. We do not offer quick and useless techniques that may have a negative effect or have your site banned by search engines.

State Tech implements SEO and SEM methods that are legal and recommended by all search engines.

Experience

Since the early days of the Internet, State Tech has been providing marketing services to different types of businesses and industries.

State Tech’s experienced staff not only understand Search Engines but also understand business and marketing.

State Tech’s SEO and SEM Team can help you reach a higher level in your business, where your site produces organic traffic without having to spend hundreds of dollars in marketing and advertising.





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